What is the difference between sales and fundraising?
Answer: they are similar; but fundraising is harder. Why is this topic important for EDs? If you want to recruit volunteers who can help you with…
Answer: they are similar; but fundraising is harder. Why is this topic important for EDs? If you want to recruit volunteers who can help you with…
What needs to be done to launch an Estate Giving Program?
Establish a Committee (which meets very infrequently)
Prospective Membership…
What motivates a donor to make an Estate Gift?
Estate giving donors want to make a difference! While many individuals might want to be a major donor…
Our third blog in the series talks about taking the first steps toward an Estate Giving Program.
Next steps for “not quite ready” OR first steps…
The second blog in our Estate Giving series is about organizational readiness.
When should your charity consider establishing an Estate Giving Program?
Estate or Planning Giving…
From time to time MAS registered charity clients ask, what is Estate – or Planned – Giving? Should we consider expanding our fund development program to include Estate Giving…
What You Need and Why!
(for the purposes of this blog, I am referring to fundraising policies only)
Policies: the word makes some people…
You may believe that the same marketing approach will fit all non-profits regardless of size.
While there are similarities when developing marketing strategies, effective and efficient…
Building a Productive and Inspired Committee
Volunteer committees. They are an ingrained part of our fundraising practices – and as outside resources shrink and a greater reliance on fundraising from the…
Special Events: Key to Success or a Costly Mistake?
This has to be one of the most common questions I hear from MAS clients. It’s a question…
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